marketing is a powerful tool than can blow your business up in a short period of time. Because it harnesses the power of person-to-person marketing and incentivizes people to refer your product to people they know, you get new customers at essentially no cost to you. Customers can earn incentives when their friends sign-up or buy, and you only deliver those prizes if they deliver for you…it’s a WIN-WIN.
Viral referral marketing is what has made companies like Dropbox, Dollar Shave Club, and Plated grow so fast.
In a minute I’ll tell you about an awesome software as a service (SaaS) application called UpViral and tell you where you can check out an UpViral Review and Bonus that will knock your socks off…but first lets talk about what makes viral referral marketing so great.
There are three main ingredients that make viral marketing so powerful: targeting, trust, and viral reach.
Targeting
Getting your message in front of the right people at the right time. Generally, with referral marketing people know their friends and network well enough to know that they will benefit from your product or service.
Trust
People buy from people they know. No one can argue with that. With referral marketing, the promotion is coming from someone the customer already knows, such as one of their friends or social connections.
Viral Reach
Traditional marketing techniques, limit customer reach due to your budget and geographic location. The internet has all but made old marketing methods obsolete. With a simple Twitter tweet, Instagram(http://www.instagram.com) selfie, or Facebook post, people can now reach hundreds, if not thousands of connections (who trust their opinions) in a matter of seconds. From there, the viral potential of a message exploding overnight is insane.
So now that you understand the potential of viral referral marketing(http://www.shopify.com/blog/15679636-referral-marketing-101-7-tactics-to-launch-your-own-referral-campaign may also be of interest)…how do you tap into its power?
With just a click of a button, you can integrate contests into your existing offers. There are many applications out there to assist you with your viral referral marketing campaign. I came across a product called UpViral that has a clean, east-to-use interface and gives you the option of integrating with your existing set-up or allows you to use the built-in templates to make it a one-stop-shop. Check out this UpViral Review to get more information and claim an awesome bonus with your purchase.
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